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Yay.com Privacy Policy

YayYay Limited ("We" or "Yay.com") have created this privacy policy to demonstrate Our commitment in protecting personal information/data and providing You with information about how We handle it. We are the data controller for the purposes of the Data Protection Act 1998 ("Act").

This policy (together with Our terms and conditions of use and any other documents referred to in it) sets out the basis on which any personal data We collect from You, or that You provide to Us, will be processed by Us. Please read the following carefully to understand Our views and practices regarding Your personal data and how We will treat it.

Information We Collect From You We may collect and process the following information about You:

  1. Information that You provide by filling in forms on Our Site ("Site"). This includes information provided at the time of registering to use the Site (i.e. information that could be used to contact You directly such as full name, postal address, phone number or email address) or requesting further services.
  2. If You contact Us, We may keep a record of that correspondence.
  3. Details of any transactions You carry out through Our Site and of the fulfilment of Your orders.
  4. Financial information (i.e. credit card numbers or passwords).
  5. Demographic information which may include, but is not limited to, post/zip code, home town, gender, username, age/birth date, purchase history information, browsing history information, searching history information, registration history information, and the content of communications between You and the Site.
  6. Your IP Address and Demographic Information
  7. We may collect information about Your computer, including where available Your IP address, operating system and browser type and other broad demographic information, for system administration. In order to administer and optimize the Site for You and to diagnose problems with Our Site, We use Your IP address to help identify You specifically in some cases and to gather broad demographic information about You.

Cookies

We may use cookies, which are stored on the hard drive of Your computer, to keep track of Your activity and any transactions on the Site and to enhance Your experience on the Site. We may also use cookies to deliver content specific to Your interests, to save Your passwords, and if You choose, to save other personal and financial information so You do not have to re-enter it each time You visit the Site. Please note that third party advertisers and Our partners may place or read cookies on Your browser. You may refuse to accept cookies by activating the setting in Your browser which allows You to refuse the setting of cookies. However, if You set Your browser to refuse cookies, You may not be able to access certain areas on Our Site and may have a restricted experience.

Information Other Websites Collect From You

Our Site may contain links to and from websites operated by other parties. If You follow a link to any of these websites, please note that these websites have their own privacy policies and that We do not accept any responsibility or liability for these policies (regardless of whether these websites contain Our brand names, trademarks and any other of Our intellectual property). Please check these policies before You submit any personal data to these websites.

How We Use Personal Information

We use information held about You in the following ways:

  1. To help Us efficiently operate the Site.
  2. To contact You in connection with transactions and other activities on the Site (including, but not limited to, confirmation emails or important news that could affect Your relationship with Us). These types of communications may also contain commercial messages, such as banner ads and special offers.

We may also use your data to send You newsletters, information, offers and other promotional materials for Our or third parties' goods or services. We attempt to send You offers that are of value and relevance to You, such as discounts, exclusive offers or special event information. By registering and/or transacting with Our Site, You are opting in to receive these kinds of communications.

To operate the Site, including processing Your transactions and supporting Your activities on the Site, We may permit Our agents, representatives, contractors and service providers to use your data so they can provide Us with support services such as authorization of credit card transactions, email origination, receipt or support services, customer relationship management services, order fulfilment and sweepstakes/competitions and promotional fulfilment. We require these entities not to use Your information for any other purpose.

Disclosure Of Information

We may disclose Your personal information to third parties:

  1. In the event that We sell or buy any business or assets, in which case We may disclose Your personal data to the prospective seller or buyer of such business or assets.
  2. If Yay.com or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
  3. If We are under a duty to disclose or share Your personal data in order to comply with any legal obligation, or in order to enforce or apply Our terms and conditions and other agreements; or to protect the rights, property, or safety of Yay.com, Our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

Access To Information

The Act gives You the right to access information held about You. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 GBP to meet Our costs in providing You with details of the information We hold about You.

Our Security Precautions

The Site has security measures in place to protect against the loss, misuse and alteration of the information under Our control. Where appropriate and used Our secure server software is the industry standard and among the best software available today for secure commerce transactions and Site protection. We encrypt all of Your personal and financial information as it travels over the Internet and We store Your financial information on Our servers in encrypted form. The Site is also protected against unauthorised access using the latest security hardware, software, devices and 'firewalls'.

Where We Store Your Data

The data that We collect from You may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for Us or for one of Our suppliers. Such staff maybe engaged in, among other things, the fulfilment of Your order, the processing of Your payment details and the provision of support services. By submitting Your personal data, You agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this privacy policy.

Unfortunately, the transmission of information via the internet is not completely secure. Although We will do Our best to protect Your personal data, We cannot guarantee the security of Your data transmitted to Our Site; any transmission is at Your own risk.

Changing Our Privacy Policy For Previously Gathered Information If at any point We decide to use particular personally identifiable information in a manner different from that stated at the time it was collected, We will notify You by email or by providing 14 days notice on the Site.

Please note that We will continue to have the right to change Our privacy policy and any such changes will be posted on the Site and, where appropriate, notified to You by email, provided that such changes shall only apply to information gathered on or after the date of the change.

Contact

If You have any questions or concerns about this privacy policy, the practices of the Site, or Your dealings with the Site, You can contact Us at privacy@yay.com or You can also send Us post to: Privacy Officer, Legal Department, YayYay Limited, Portsmouth House, Portsmouth Road, Guildford, Surrey, GU2 4BL, United Kingdom.