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The .NEW generic Top Level Domain (gTLD) is managed by the Google Registry. They successfully run other domain namespaces such as .APP, .DEV and .PAGE. Launched in 1997, Google are known for their search engine which has over 4.5 billion active users worldwide. They have also developed the Chrome web browser, Google Cloud, and operate the Google Apps Suite which contain apps such as Google Sheets and Google Docs.
Google are always at the forefront of online innovation and their commitment to Internet services is unsurpassed, which ensures confidence in their support and management of the .NEW namespace.